GOLD MEDAL’S LATEST IN FOCUS CAMPAIGN PROVIDES AGENTS WITH EXPERT KNOWLEDGE OF THE CARIBBEAN & MEXICO

01/05/2025

The flagship brand of dnata Travel Group UK, Gold Medal, have launched their second In Focus campaign of 2025 today, focusing on the Caribbean & Mexico. This campaign has been designed to give a deeper insight into this part of the world and the holidays that Gold Medal can tailor-make. At the centre of the campaign is a dedicated 116-page brochure and extensive microsite, expertly crafted with agents in mind.  

Gold Medal’s latest collection features a wide array of all-inclusive resorts, which is a popular option in this area of the world. As well as vibrant, activity-packed, family-friendly resorts, agents can discover peaceful adult-only sanctuaries for their customers, all designed for ultimate relaxation. Throughout the campaign, Gold Medal have made recommendations based on their team’s firsthand experiences, providing valuable insights to help their agents and customers book with confidence.

The brand has worked closely with their partners in the destination including Saint Lucia, St Kitt’s and Nevis, Barbados and Aruba to produce this campaign. Working in partnership with Blue Waters Resort and Spa, Antigua, Gold Medal have brought agents an exciting booking incentive to celebrate the launch of the campaign.

Agents can win a holiday for two people, staying at Blue Waters Resort & Spa, Antigua with flights included when they make a Gold Medal package booking to one of the destinations featured. Agents must register their bookings between 01 May and 31 May to enter the prize draw. Agents who make a package booking to Blue Waters Resort & Spa will receive an additional entry. For more information on how to enter, agents should visit goldmedal.co.uk.

Adrian James, Product & Commercial Director shared, “There is much to be discovered across the mesmerising islands of the Caribbean and Mexico, from world-class accommodation and beachfront relaxation to cultural explorations and exceptional hospitality. Our latest In Focus campaign encompasses everything our agents require to gain a complete understanding of the destinations and what is available.”